testimonials

The unique selling point for me was that I believe the programme was designed specific to my needs as opposed to a one size fits all option. The first meeting concentrated on a conversation to determine what success would look like in terms of a return on investment. This approach was very refreshing as it meant everything thereafter was focussed on our strategic goal. Throughout the whole experience I felt like Babak Sodagar and his team at Outdoor Development were listening to our needs and demonstrating flexibility in tailoring a programme that was unique, fun and challenging. A real programme, for real people who are serious about development!

Jason Fowler, Manager, Credit Operations, LloydsTSB.

In 2002 the head office merchandising team was party to a significant reorganisation. They were required to change their ways of working to deliver clothing products to 130 franchise international stores within 12 weeks compared to a norm of 7 months – this necessitated significant change and demanded a genuine team culture. I commissioned Outdoor Development to engage my forty strong team to deliver this business transformation. Babak Sodagar and his team, were instrumental in motivating my team to enable them to understand how they needed to work together and to deliver to the new supply time scales. His approach ably related outdoor challenges to the Marks and Spencer change programme and surpassed my expectations for a staff development programme.

Will O'Connor. Head of Planning - Womenswear. Marks & Spencer